Thomas Nelson has announced that Dale Wilstermann will lead the company's Nonfiction Trade Group as vice president of marketing, effective March 2. Wilstermann has spent the last three years at Thomas Nelson, serving as both vice president of ABA Religious Sales and vice president of E-tailer Sales, guiding the company's online sales division.

"We believe that ... Dale is the perfect person to lead and direct the continued growth of this important division within Thomas Nelson," said David Moberg, senior vice president and group publisher of Nelson's Nonfiction Trade Division.

Wilstermann has more than 15 years of sales and retail experience, working at Strang Communications and Integrity Publishers.