Christian Retailing

LifeWay prayer event taps into Kendricks' new film theme Print Email
Written by Jeremy Burns   
Monday, 18 May 2015 04:13 PM America/New_York

WarRoomMoviePosterLifeWay Christian Stores will be holding a War Room Day of Prayer event in its stores Friday, May 22.

War Room, the upcoming movie from brothers Alex and Stephen Kendrick of Courageous and Fireproof fame, is centered on the power and importance of prayer in waging spiritual warfare. The film is slated to open in theaters Aug. 28.

According to an e-blast sent by the company, the purpose of the event is to "ask God to use this film to impact our culture and bring us back to Him."

As Christian Retailing reported last week, the movie's release will also feature several book and retail product tie-ins from B&H Publishing Group in August.

Customers are advised by the e-blast that, if they are not able to attend the event at a store in-person, they can visit the "Events" tab on their Facebook page to join in a "virtual prayer community."