Christian retail offers for the week of Nov. 16

While others focus on the big new release of the current month—the new CD from Casting Crowns—LifeWay Christian Stores looks to the future with its latest promotion.

The chain's email centers on the announcement of the next film from the makers of Fireproof, not due in theaters until 2011. Using the news as an opportunity to promote special offers on Sherwood Pictures' back catalog, the email includes a link to a YouTube spot by Alex and Stephen Kendrick, introducing Courageous, to be filmed next year and centered on fatherhood.

Building on interest in the forthcoming movie—about a group of law enforcement officers—LifeWay is offering Fireproof for $19.99, down from $24.98, and the two previous titles (Facing the Giants and Flywheel) for $10 each, reduced from $14.98.

Casting Crowns' highly anticipated Until the Whole World Hears is featured on sale at Mardel Christian & Education Supply for $11.99 (usual price $13.99). The CD is priced at $11.97 at Parable stores, which also offers a 20%-off coupon for online purchases of the recording, through Saturday only.

Parable also spotlights the new God Sightings One Year Bible at $9.97, reduced from $12.99, and includes a special offer on its exclusive Christmas music collection, Simple Joys. The CD is reduced from $9.97 to $4.97, and available free with an in-store purchase of $50.

CLC Christian Bookstores' Deal of the Week is The Chronological Study Bible, usual price $44.99, reduced to $22.49. The chain's "Making Christmas Memories" mailing also offers 50% off the NKJV Study Bible, down to $19.99, and Max Lucado's Fearless down to $18.99 from $24.99.

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