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Banks, ducks and looking different |
Written by Staff |
Thursday, 04 February 2010 02:03 PM America/New_York |
Marketing consultant and long-time friend of Christian stores Steve Miller has offered a good talking point for retailers thinking through how they can differentiate themselves from other channels. A presenter at the International Christian Retail Show who has also worked with CBA on the look of its summer show passed along a lesson he learned from a recent experience with his bank, in a video blog post at his Two Hats Marketing Web site.
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