NBC's 'Today' features Scents of the Spirit |
Written by Christine D. Johnson |
Wednesday, 09 July 2014 05:01 PM America/New_York |
California-based Scents of the Spirit by Ego Eimi offers two different fragrances. Each is accompanied by a Scripture verse that corresponds with its name: Hopeful (Ps. 37:4-5) and Renewed (Is. 40:30-31). Laci Corzo is founder of the company located in Chino, California. The fragrance line is designed to uplift women as it reminds them of God’s promises and promotes positive thinking. “Bringing encouragement and hope to people’s lives is a great passion for me, which is why I created Scents of the Spirit by Ego Eimi,” Corzo said. “I designed these perfumes to inspire women to thrive through life’s challenging circumstances through the use of one of our favorite beauty products! With my unique and innovative perfumes, uplifting messages of hope and renewal are right at the fingertips of every woman when she needs them most.” Corzo confessed that despite being a Christian, she doesn’t always experience hope, joy and peace—and she knows she is not alone. “Like myself, many Christian women have allowed anxiety, worry and negativity to rob them of the rich life God has for them,” she said. “Because of the transformation I experienced in my own life through the techniques of positive thinking and understanding God’s promises for me, I created this perfume to utilize these same techniques to help women overcome negativity and live a life full of joy.” Aiming to help women live a “vibrant life filled with the hope that is ours through the Lord,” she also relays messages of encouragement through her blogs and through Facebook and Pinterest. Suggested retail price for each fragrance is $39.99, but the company does give back, as Corzo believes strongly in social responsibility. “I consider it an honor to give back to charities and organizations that work to better the lives of others, especially women and children,” she said. One of the fragrances was highlighted on Today with Kathie Lee and Hoda. Click here to see video of the “Favorite Things” segment. Learn more at scentsofthespirit.com. |