Parable-SnapRetail partnership sees explosive growth in 2013 |
Written by Jeremy Burns | |
Friday, 03 January 2014 04:32 PM America/New_York | |
The Parable Group announced today that nearly 14.1 million consumer emails were sent in 2013 by independent Christian retailers through SnapRetail—a 79% increase in emails sent over the same time period in 2012. Launched in March 2012, the Parable and SnapRetail partnership is an email and social-marketing solution for the industry with more than 115,000 Christian product images from more than 80 Christian publishers, music companies and gift companies. “It’s exciting to see store owners realizing the potential they have for traffic growth and increased sales using SnapRetail,” said Steve Potratz, president of Parable. “It’s an easy and effective marketing solution that provides stores an affordable and workable way to engage customers through email marketing and various social media channels.” |
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