Bible software's new look offers 'a more cohesive, enjoyable experience' |
Written by Eric Tiansay |
Thursday, 09 May 2013 09:19 AM America/New_York |
LifeWay Christian Resources (LCR)—the parent company of LifeWay Christian Stores—has unveiled a new logo for its WORDsearch Bible Software, while releasing a free suite of online Bible study tools. Part of an ongoing strategy to improve overall user experience, the refined logo "more fully reflects WORDsearch's access to LifeWay's breadth of digital products and services, as well as that of other content partners," company officials said. "This new look will make interacting with WORDsearch a more cohesive and enjoyable experience through every channel," said WORDsearch Director David Seibert. In addition to the design changes, the WORDsearch website's "New to Bible Software?" guide offers an introduction to capabilities and functions, including free electronic books and reference materials. WORDsearch Basic Today, for users who are new to Bible study software, is "the long-overdue update of our very popular free software Bible Explorer," Seibert said. "This is a key step toward a more cohesive brand presence for WORDsearch and our plans to roll out more technology updates, more exclusive content and new tools to give WORDsearch users the best possible experience studying God's Word." LCR acquired Bible reference software companies WORDsearch Corp. and QuickVerse in 2011 to strengthen its digital focus. To learn more about WORDsearch Bible Software, visit www.wordsearchbible.com. |