A new book from Concordia Publishing House (CPH) features an evangelistic outreach component using postcards and e-cards.

In What They Need to Hear, released last month, Minnesota pastor Klemet Preus shares the 91 letters he wrote to his dying father-in-law, Lloyd to help lead him to Christ. Through the letters, Lloyd became a Christian before his death at 92.

The short devotional-in-nature letters "can be used as a template" by readers to share their faith with a person who is questioning God and Christianity, Concordia officials said.

The book features two inspirational postcards in the back to send to people who "need to hear God's Word" and a website that offers free e-cards that can be emailed to non-Christians.

"It's hard to know exactly what a non-Christian needs to hear to help bring him or her closer to faith," said Scot Kinnaman, editor of What They Need to Hear. "This book provides 'case study-like' examples and helps demonstrate how objections and tough questions can ultimately be used to witness about Jesus Christ. It's a great place to find conversation starters—and biblical answers that will guide those conversations."

CPH is offering bulk discounts of at least 15% for more than 10 copies. Visit www.cph.org for more information.

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