Christian Retailing

Bethel Music's new distribution partner serves as 'an invaluable bridge' to the world Print Email
Written by Eric Tiansay   
Friday, 07 June 2013 04:07 PM America/New_York

Bethel Music, part of Bethel Church in Redding, Calif., has entered into an exclusive marketing and distribution agreement with Fuel Music & Management.

On June 1, the artist solutions company began representing both current and back catalog albums from Bethel Music. That includes 2012's For the Sake of the World and The Loft Sessions, as well as 2011's Be Lifted High—which features "Love Came Down." Written by Bethel Church Senior Worship Pastor Brian Johnson and worship leader Jeremy Riddle, the song was recently performed on American Idol by finalist Angie Miller.

Bethel Music's albums will be distributed to U.S. Christian stores by New Day Christian Distributors, while physical and digital retail sales in international Christian and general market stores will be handled by Fuel's distribution arm, Tonetree Music.

Bethel Music's first project under the partnership, a not-yet-titled album, is slated to be released in September.

"We love how Bethel's worship leaders continue to creatively push the boundaries of corporate worship while simultaneously inviting listeners to experience fresh encounters with God," said Fuel Music & Management President Tony Patoto. "We are excited to share this music with the global community of faith, inspiring the church to sing a new song."

Bethel Music Director Joel Taylor added: "The dedication and expertise of their team make them a dynamic partner to work with. God has been leading us on a journey of writing, recording and releasing fresh expressions of worship, and we are confident that Fuel will be an invaluable bridge to connect this music to individuals, churches and regions around the world."

Bethel Music previously had a marketing and distribution agreement with Kingsway.

Visit www.bethelmusic.com for more information.