Christian Retailing

Brainy Baby to be distributed by STL/FaithWorks Print Email
Sunday, 14 May 2006 08:00 PM America/New_York

Send The Light's (STL) publisher services division, FaithWorks, has announced it will distribute The Brainy Baby Co. products in the Christian retail market. The Brainy Baby Co. produces videos and DVDs for babies, toddlers and preschoolers introducing letters, shapes, animals, art and music, as well as languages.

Each 45-minute Brainy Baby video features multi-ethnic children, animals and toys.

“We are very excited to have FaithWorks as our distribution partner for the (Christian) market,” said Jeffrey Quinn, spokesman for The Brainy Baby Co. “Brainy Baby educational products have been a big hit in this channel.”

“Brainy Baby is one of the fastest-growing companies in the educational product arena, and we are excited to offer these terrific, extremely beneficial tools to the (Christian) market,” said Larry Carpenter, senior vice president of marketing for STL and general manager of FaithWorks.