EMI CMG Distribution will become the exclusive distributor of Genius Products' offerings in the Christian retail market starting in the third quarter of this year. A leading home entertainment distributor, Genius expects the agreement to help in the company's move to the family/faith market.

The rollout of new titles will include theatrical films, direct-to-DVD movies, animated children's programming and live action family films. Its highest-profile releases will be The Penny, co-authored by Joyce Meyer and The Christmas Candle by Max Lucado.

"Home video/family entertainment is the fastest growing category for Christian retail sales," said Bill Hearn, president and CEO of EMI CMG. "We are very excited to partner with Genius."

Genius Products is known for a number of well-known brands, including Baby Genius, The Weinstein Company and NBC News.

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