HarperCollins Christian Publishing has hired Eric Nystrom as its new vice president of Spanish International Sales. Starting with the company April 7, Nystrom will be based at the corporate office in Nashville.

Nystrom joins HarperCollins Christian Publishing with a strong background in international trade, consulting and sales and operations management. Nystrom’s portfolio includes working with various companies to establish or grow their international presence. He is credited with growing international revenue from less than 5% to over 35% of a company's total sales and an increase in global distribution and manufacturing from 12 to 55 countries in 15 years.

In his new role, Nystrom will be responsible for all HarperCollins Christian Publishing product sales in Latin America with the exception of Mexico. The company’s Spanish products are published under the CLIE, Editorial Vida, Especialidades Juveniles and Grupo Nelson imprints.

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