Written by Eric Tiansay
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Thursday, 12 February 2009 03:27 PM America/New_York |
David C. Cook has announced a partnership with Integrity Music, HearItFirst.com and Gibson/Epiphone Guitars for the "Hear It First, Read It First" campaign, which will promote two of the publishers forthcoming summer releases.
Targeting worship leaders and teams as well as church leaders, the contest and promotion also seeks to appeal to the audience of two popular singers/authors, Glenn Packiam and Brian Doerksen. One of the founding leaders and songwriters for the Desperation Band, Packiam wrote Secondhand Jesus: Trading Rumors of God for a Firsthand Faith, set for release in June. An award-winning songwriter, Doerksen wrote Make Love, Make War: NOW is the Time to Worship, scheduled for release in August.
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