Barbour Publishing is offering a "Sales Rescue Package" for retailers at the International Christian Retail Show, to be held July 12-15 in Denver.

Designed to help stores generate sales, the risk-free program features a special introductory offer to Barbour's new DayMaker Gift Book Program, which includes 180-day billing, 29 new gift items and 50% discount as well as free freight, returns and corrugate display.

"Our goal is for stores to take advantage of an exciting opportunity to offer new impulse gift products to their customers risk-free," said Bill Westfall, vice president of sales at Barbour. "With the initial 180-day terms and free freight both ways, stores will only need to pay for the items that they have sold during the six-month window. We have just begun selling the program, and we have nearly 400 stores signed up."

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