Crossway announced today the launch of Beyond the Page, its new online book review program. Retailers may find this program useful in learning about reader experiences that can be referenced when hand-selling to customers.

Beyond the Page grants participating bloggers up to 12 free e-books per year in the digital format of their choice. Reviewers are encouraged to engage with the book’s content and go “beyond the page” with their review, focusing on the book’s application to their own life or ministry.

“Beyond the Page is designed to expose as many people as possible to potentially life-transforming content with the help of some sharp reviewers,” said James Kinnard, Crossway’s executive director of marketing. “Crossway exists to publish gospel-centered resources that honor Jesus Christ, proclaim the gospel and apply the truth of God’s Word to all of life. Beyond the Page is simply an extension of this calling.”

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