Florida-based retailing marketing organization Munce Group hosted its annual vendor breakfast Monday, which featured best-selling author and pastor Kyle Idleman (AHA, David C Cook) and singer/songwriter/actor Alan Powell (lead singer of Anthem Lights).

Kirk Blank, president of Munce Group, said the event was created to encourage and thank their partners.

“We appreciate you and what you do,” Blank said. “We want to help stores with product, planning, placement and promotion. Our job is to help them over the hurdles, or to remove the hurdles.”

Director of Sales and Marketing Marianne Gelski of Oasis Audio said Munce has been a great partner.

“We appreciate the Munce Group and the benefits they offer retailers, to support them, so that we can further the kingdom,” Gelski said.

Blank introduced Idleman and referenced AHA “as a book that will impact your life. When you sit down with a Kyle Idleman book, it’s as though you are having a cup of coffee, talking to one of your accountability friends and having a very honest conversation.” 

Idleman serves at the 21,000-member Southeast Christian Church in Louisville, Kentucky, reportedly the fourth-largest church in America.

“I just want to let you know how much I appreciate your partnership in sharing the gospel," Idleman said. "We’re in this partnership together. Every time you recommend a resource, you put the right message into the right person’s hand, you are a messenger from God. You’re connecting people to the Word of God and it gives them life and it gives them hope.”

As part of the morning’s focus, Idleman and Powell offered encouragement to the 186 attendees with spoken word and song inspired by the Song of Solomon. The event’s theme tied into the upcoming release of the music-driven romantic drama The Song. Powell sang the title track from the movie, “The Song (Awaken Love)."

According to City on a Hill Productions President/Executive Director, Tony Young,

The Song will hit theaters Sept. 26, debuting on 600 screens in about 80 markets. City on a Hill also will release a companion Bible study Aug. 1, which was created to engage viewers and support the movie. Two screenings of the movie were offered to attendees at ICRS. Starring Powell and featuring 10 original songs, the film is a triumphant story about temptation, redemption and the power of forgiveness. The cast also includes Caitlin Nicol-Thomas (Nashville) and Ali Faulkner (Twilight: Breaking Dawn).

During a brief presentation following Idleman’s talk, Blank unveiled Munce Group’s new website Munce.com. Guests also had the opportunity to sign up for a drawing for two gift cards, $100 gift card for anyone in attendance and a $250 gift card for representatives that sell to Munce stores.

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