Christian Retailing

Bob Siemon joins fight against breast cancer Print Email
Wednesday, 08 August 2007 08:00 PM America/New_York

Bob Siemon Designs has launched a "Raising Awareness" collection in an effort to fight against breast cancer.

With a design featuring a pink epoxy ribbon along with a white epoxy cross cutout, the collection is comprised of a toggle bracelet, lapel pin, necklace, zipper pull and key ring.

Bob Siemon Designs Marketing Director Natalie Clark said the collection was designed "to remind people of two types of hope-hope that comes through the efforts of the community to defeat breast cancer and hope that people experience when they come to God in the midst of their struggle against the disease."

She added that a portion of the proceeds from sales of the collection will go to raising awareness and preventing breast cancer.

According to National Breast Cancer Awareness Month (www.nbcam.com), approximately 175,000 women nationwide will be diagnosed with breast cancer this year. Two million women are currently diagnosed with the disease and 40,000 of them will die this year as a result.