Christian Retailing

PROVIDENT HOLDS SUMMER CD SALE Print Email
Wednesday, 19 May 2004 08:00 PM America/New_York

Provident Distribution announced two simultaneous summer retail promotions: Sizzlin' Summer CD Sale and Stop, Look & Listen, arriving exclusively at Christian retail June 29 and running through Aug. 23.

The third annual Sizzlin' Summer CD Sale features 12 new and best-selling titles on one endcap display and is supported by Provident's MinVid interactive unit. The endcap kit has a summer picnic theme, and includes a hotdog, mustard bottle and red-and-white checkered tablecloth motif, and shelftalkers.

Featured titles on the Sizzlin' Summer CD Sale, retailing at $9.97, include Third Day, Offerings (Essential); FFH, Ready to Fly (Essential); Michael W. Smith, Worship Again (Reunion); and Jars of Clay, Furthermore (Essential).

The new Stop, Look & Listen includes DVDs and CDs of best-selling artists, and comes with an endcap kit. CD titles are priced as low as $13.97, with DVD titles as low as $11.97. The endcap kit has a traffic sign motif and includes hanging elements with the words "Stop" "Look" and "Listen."

Featured titles on the Stop, Look & Listen campaign include selections from Third Day, Michael W. Smith and Jars of Clay.