, the new title in the Simply CD sampler series from EMI CMG Distribution, ships today to Christian retailers.

For the second straight year, the sampler will be offered only as a free premium with purchase of a featured EMI CMG title. Making it free with purchase provides a stronger incentive for consumers to buy the full list titles that are part of the promotion, helping to increase total retailer sales, according to Rich Peluso, president of EMI CMG Distribution.

The 14-song CD includes a mix of music from new artists-including Bethany Dillon, Shawn McDonald, Starfield, Hawk Nelson, Sarah Kelly and Jadyn Maria-as well as music from artists on the EMI CMG Distribution roster, including Matthew West, David Crowder Band, Sanctus Real, and Shane and Shane.

The 15 featured titles for purchase in the promotion include Jeremy Camp, Switchfoot, Kutless, Avalon, Newsboys, Switchfoot and Thousand Foot Krutch.

The retail merchandising kit includes an end cap header, shelftalkers, a CD demo for in-store sampling, product stickers and five free copies of the Simply Great Music CD for sales associates.

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