Third Day and Chevrolet are giving away a 2005 Cobalt. The supercharged coupe was "accessorized" by the Christian rock band.

Chevrolet's southeast region has developed a marketing promotion that showcases the Cobalt at Third Day's concerts in the Southeast and gives fans a chance to win the car.

Supported by Top 40 and Christian radio stations in select markets, radio promotional spots feature lead singer Mac Powell and music from Third Day, including "I Got A Feeling" and "Wire." The online campaign includes a Web site, www.thirddaycobalt.com, with links from ThirdDay.com, where Third Day fans can register to win the coupe.

"Chevrolet continues to add new dimensions to the relationship with Third Day and fresh opportunities for their new and loyal fans to experience our stylish new cars and trucks," stated Tim Hudgens, southeast regional marketing manager for Chevrolet. "Our partnership with Third Day has been a successful example of how to reach potential customers through great music and performances."

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