Christian Retailing

Anchor, Whitaker House merge sales efforts Print Email
Sunday, 30 April 2006 08:00 PM America/New_York

A new sales team is scheduled to launch today as Anchor Distributors and Whitaker House merge into one sales team.

Retailers will now have only one salesperson representing both companies' services and products. To help facilitate this new endeavor, Whitaker Corporation has appointed Karen Keisler as sales and marketing manager.

Whitaker House, just outside of Pittsburgh, has published Christian literature for the last 35 years. Its counterpart, Anchor Distributors, accommodates more than 20,000 products in its 200,000-square-foot warehouse.