Jesse Wisnewski to lead B&H trade book marketing |
Written by Christine D. Johnson | |
Thursday, 19 June 2014 03:52 PM America/New_York | |
B&H Publishing Group is adding to the company’s leadership in the trade book area with the hire of Jesse Wisnewski, former content manager of Resurgence in Seattle. Wisnewski brings 10 years of experience in ministry and marketing to the B&H team. For the past two years, he has risen in leadership to oversee the content strategy and assist with the marketing for the Resurgence, part of Mars Hill Church. Resurgence produces and markets dozens of books as well as regional and national conferences. Part of his position was to assist with the development of marketing campaigns by identifying content marketing strategies for Resurgence Books. |
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