HarperCollins Christian hires Mardel veteran as marketing VP |
Written by Jeremy Burns | |
Tuesday, 12 November 2013 04:26 PM America/New_York | |
HarperCollins Christian Publishing has hired Dylan Hillhouse as vice president of marketing for the Bible group. Hillhouse brings more than 20 years of industry experience to the role as he provides marketing leadership for both the Thomas Nelson and Zondervan Bibles and study resources products, creating strategic campaigns that focus on the uniqueness of each brand. Hillhouse was brought to the HarperCollins Christian team to foster excellence, creativity and innovation within the Bible team to help Thomas Nelson and Zondervan engage with new and loyal readers of God’s Word. Previously responsible for the oversight of Mardel Christian stores’ Bible merchandising program, Hillhouse brings hands-on Bible-selling experience to the team. |
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